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Brad Lukesh and Thorsten Rhode join Pacific Trellis Fruit/Dulcinea Farms
Pacific Trellis Fruit/Dulcinea Farms, headquartered just east of the downtown Los Angeles arts district, continue to add talent to its roster. “As 2018 got under way, we saw an opportunity to improve our logistics," said General Manager Josh Leichter. "At the same time, we also wanted to put renewed focus on our branding across all channels. We are happy to welcome Brad Lukesh and Thorsten (Thor) Rhode to our team — they will strengthen us in their respective fields... Read more
Moxxy adds Keith Soergel to creative team
Moxxy Marketing has hired graphic designer Keith Soergel. His extensive background includes expertise in publication design and layout, branding and identity, label and packaging design, advertising and collateral design, and creative concept development. "Keith’s design work is phenomenal. But equally important are his unique and refreshing creative perspective and his enthusiasm for our distinctive culture," said Karen Nardozza, president and chief executive... Read more
René Hardwick joins National Onion Association
René Hardwick has joined the National Onion Association as its director of public and industry relations. Hardwick replaces Kim Reddin, who served in that position for 13 years prior to moving to Colorado Corn in February. “On behalf of the association, we want to welcome René aboard,” said Doug Stanley, president of NOA. “We look forward to working hard and diligently together to move the association forward into new times and to face new challenges.” Hardwick... Read more
Dave Yeager new Schmieding SVP of business development
Produce industry veteran Dave Yeager has been named senior vice president of business development for Schmieding Produce, headquartered in Springdale, AR. Yeager, who for seven-and-a-half years was vice president of business development for grower-owned and Colorado-based Farm Fresh Direct and focused primarily on potatoes, officially started with Schmieding the second week of April. In his new role he oversees sales of the operation’s entire range of domestic... Read more
Ocean Spray Cranberries gets new CEO
Ocean Spray Cranberries Inc. named Bobby J. Chacko as president and chief executive officer, replacing outgoing CEO Randy Papadellis. Chacko was named president and chief operating officer in January, and he joined Ocean Spray in 2017 as chief growth officer. "When we first met Bobby, it quickly became clear we had found what we were looking for; a tremendous leader that could lead the next generation of talent at Ocean Spray," said Peter Dhillon, chairman of the... Read more
United Fresh announces nominations for board officers and directors
Tony Freytag, United Fresh immediate past chairman and executive vice president of Crunch Pak, has announced the slate of new officers and directors nominated to serve on the United Fresh Produce Association board of directors, effective at its April 17 meeting in Santa Fe, NM. Ascending to chairman of the board is Cindy Jewell, vice president of marketing for California Giant Berry Farms. Jewell is responsible for strategic planning and developing and executing... Read more
Dan Vega brings vast knowledge to Country Fresh Mushroom Co.
When Country Fresh Mushroom Co. brought on industry veteran Dan Vega as its director of produce sales last August, the idea was that he would help the company. “Dan brings a lot to Country Fresh with his expertise in the industry and understanding customers’ needs when it comes to produce,” said Bob Besix, senior vice president of sales and marketing for the Toughkenamon, PA-based company. “We’re excited to have him and his produce knowledge.”Dan Vega Besix explained... Read more
Market Fresh Produce adds accounting supervisor
Market Fresh Produce has added Sunny Yearwood to its Nixa, MO, campus as an accounting supervisor. She will report to Jordan Jackson, senior director of finance. Yearwood will be responsible for overseeing daily customer invoicing, monitoring and oversight of account collections, identifying customer trends, and identifying potential risks and/or opportunities. She will also be setting goals for employee performance and organizing workflow to improve tracking... Read more
National Mango Board elects new officers
The National Mango Board elected new officers during their March board meeting in Portland, OR. As dedicated members, the NMB officers will fulfill their duties and responsibilities by leading the board in accordance with the Commodity Promotion, Research, and Information Act of 1996, and the Mango Order.2018 National Mango Board officers: Chris Ciruli, treasurer; Joella Shiba, vice-chair; Marsela McGane, secretary; and Michael Warren, chair. Michael Warren of... Read more
Okanagan Specialty Fruits Inc., the developer of nonbrowning Arctic apple varieties, announced the promotion of Jenn Armen to vice president. Armen has been with OSF since 2010 in a multitude of capacities and has been overseeing business development and marketing activities for the company. "As OSF continues to grow at a rapid pace we felt it was necessary to expand the executive team, and Jenn has certainly proven herself to be an integral part of our company... Read more
California Giant hires chief operating officer
California Giant Berry Farms hired Joe Barsi in a newly created position as chief operating officer. Barsi will report directly to the partners of California Giant as they consider growth opportunities both domestically and internationally in the berry category. “Joe knows our company and shares our vision to continue expansion and innovation taking us into the future, so we are excited to have him take on this new role at the company. His strong educational background... Read more
Potatoes USA chooses leadership
The 2018 Potatoes USA Annual Meeting saw a new board chair and executive committee elected. Shown are, back row, Heidi Randall of Friesland, WI; Chris Hansen of Bliss, NY; Eric Schroeder of Antigo, WI;, Jaren Raybould of Saint Anthony, ID; Steve Streich of Kalispell, MT; Blair Richardson, Potatoes USA CEO; and Marty Meyers of Boardman, OR. In the front row are John Halverson of Arbyrd, MO; Jason Davenport of Arvin, CA; Board Chairman Dan Moss of Declo, ID; Sheldon... Read more
Giumarra hires Southeast sales manager
The Giumarra Cos. hired Jay Robinson as sales manager for its Giumarra Southeast division. Robinson brings more than 20 years of produce sales and marketing experience to the role. “Jay’s comprehensive product and market knowledge will be integral in our initiative to expand our business,” said Stu Monaghan, division manager of Giumarra Southeast. “Last year, we launched Nature’s Partner Vidalia and Peruvian sweet onions. This year, we’re adding Nature’s Partner-branded... Read more
Recognition: PACA claims filing champion retires after 40 years at WGA
Tom Oliveri believes he has filed more claims concerning the Perishable Agricultural Commodities Act of the U.S. Department of Agriculture than anyone else in history. “Shippers love me; receivers hate me,” he joked, as he guessed that he has filed thousands of claims during his 40 years with Western Growers Association. “Back in the day, we’d open up 30 or 40 cases a month.” For a variety of reasons, the dynamic has changed over the last couple of decades. Currently,... Read more
United Fresh names senior director of government relations
The United Fresh Produce Association hired John Hollay as senior director of government relations. Hollay joins the association staff and the government relations team at United Fresh following successful stints at National Milk Producers Federation and Capitol Hill. “We are very excited that John will be joining our team at United Fresh as I have worked with him for several years now on a number of issues impacting the fresh produce industry,” said Robert Guenther,... Read more
Oppy CEO accepts Canada’s Most Admired Honors
At a gala event in Toronto March 1, one of greater Vancouver’s most-celebrated executives was honored among Canada’s Most Admired CEOs. John Anderson, Oppy’s chairman, president and chief executive officer, was chosen by Waterstone Human Capital and MacKay CEO Forums — leading Canadian executive development firms — from a field of company leaders working throughout Canada. He represents the program’s Enterprise category, for executives of companies that earn annual... Read more
Chuck Yow joins Sbrocco International
Chuck Yow, a veteran of the fresh produce industry with close to 25 years of experience, is now the sales manager at Sbrocco International, a longtime receiver and distributor of imported fruit, headquartered in Mt. Laurel NJ. "We are having a very solid grape season [out of] Chile and Peru," Yow told The Produce News Saturday, March 3, during the Southeast Produce Council's conference and expo in Tampa, FL. "We are starting with our imported apples and pears.... Read more
FullTilt Marketing hires Jodi Hogerton as marketing manager
FullTilt Marketing has hired Jodi Hogerton as marketing manager, focusing on content creation and driving brand engagement for FullTilt Marketing’s client portfolio. “I’ve always been passionate about food, and this position provides the perfect intersection of my talents, passions, and training,” Hogerton said. “I see so much opportunity in sharing food stories and building meaningful connections between consumers, the food we eat, and the people who produce it.... Read more
Eco Farms announces the addition of John Patrick, a multi-year produce veteran and avocado expert, to the Eco Farms sales force. Patrick will be based out of his home in Charlotte, NC, where he will call on retail, foodservice and wholesale accounts generally east of the Mississippi River.  While Patrick will concentrate on selling Eco Farms’ expanding the Mexican avocado program, he will also look for organic California citrus customers, as well as new customers... Read more
Eco Farms announces the addition of John Patrick, a multi-year produce veteran and avocado expert, to the Eco Farms sales force. Patrick will be based out of his home in Charlotte, NC, where he will call on retail, foodservice and wholesale accounts generally east of the Mississippi River.  While Patrick will concentrate on selling Eco Farms’ expanding the Mexican avocado program, he will also look for organic California citrus customers, as well as new customers... Read more